Signant Health is a technology and software company with 25+ years in the health and clinical trial space with experience serving top pharmaceutical companies and emerging biopharma.
I led design of this lead generation campaign, which consisted of three cohesive oncology-focused themes, each including lead generation assets and landing pages, digital advertisements, and social graphics.
The goal was to target clinical trial and biotech professionals working on current or upcoming oncology trials via paid and organic channels, and capture leads to win business.
Oncology Complexity Theme
Regulatory-Ready Oncology Theme
Ads gained 500,000+ impressions and campaign successfully generated leads that were used to win business.
